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| What separates us from our competitors is our diverse experience, including our: |
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Unusual ability to simplify complex issues to resolve them successfully and quickly. |
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Principal's successful career as a CEO, coaching both clients and staff. |
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Experience gained as the leader of two major trade organizations. |
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Breadth and depth of participation in a wide variety of industries serving over 50 companies |
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and organizations. |
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Proven ability to network effectively on behalf of clients. |
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Continuing involvement with business and education via Board positions and teaching. |
| Develop a business strategy so well defined that it: |
| GPS for Management works with only a few select clients at any given time. We are and shall remain a small, personalized advisory company. This gives us the ability to learn each client's business in depth and serve as a truly successful business coach. It also ensures the personal commitment and involvement of our principal, Wilder Baker (please see the "About Us" page for bio). |
| Together, with you, we will: |
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Confirm and crystallize your primary goals. |
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Identify, define and differentiate your competitive positioning. |
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Know whether, when and how to employ market research efficiently. |
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Write a strategic and practical business plan. |
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Develop and implement a brand-building marketing plan (and refine it on a |
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continuing basis). |
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Create an effective communications strategy and put it to work. |
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