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| Services to Current and Recent Clients |
| Tool Manufacturer - Serve as general business advisor, prioritizing sales and marketing initiatives. Address such issues as: pricing, sales representation, direct marketing, advertising development, public relations programs, new product development, dealer distribution, etc. |
| Sales Training Firm - Act as sounding board for founder of company, addressing general business issues and new client development. Introduce company to major prospects, e.g. banks and financial firms as well as international corporations; counsel client on retainer agreements, colleague collaboration and other personnel issues. |
| Arts Center - Developing Marketing Plan for Trustees of a major regional art school and exhibition facility. Provide assistance in planning, conducting and analyzing qualitative and quantitative research. Create new programs to attract students and gallery visitors. |
| Harmonics Limited - Designing a reputational building program and marketing plan for this mitigator of harmonic currents in electrical transformers. |
| Lock Manufacturer - Developed public relations program through analysis of customer orders, defining optimum audiences and recommending selected publications for development of relationships for advertising, articles and press releases; Served as liaison with advertising agency during development of annual report. |
Regional Aquarium - Advised Marketing Director in planning research studies among visitors and prospective visitors; guided selection of research house and development of questionnaire; assisted in analyzing study, providing conclusions and recommendations.
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